Mentalité d’Or Launch Event

Written By Adam El Mallah

ATEK Sports joined Mentalité d’Or for the launch of their men’s performance hair & bodycare line — a night built around culture, energy, and community.

From the helicopter departure from Djurgården to a New York-inspired setting, we supported the on-site experience by curating the sound, shaping the atmosphere, and capturing key moments throughout the evening.

Congratulations to the Mentalité d’Or team on an unforgettable launch — more to come.

Adam El Mallah https://ateksports.com
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